I’m slowly working on creating an entire series of PowerPoint templates featuring the largest automotive brands of the world (did you see my BMW slide decks?), and this Mercedes Benz template is my latest. I can’t say that I’m totally happy with the way it turned out because it’s a bit too dark and dull for my tastes, though I did try to make the metal textures as shiny as possible. I know exactly what the problem is though – using that same metal texture as the background for all slides instead of using white (like I did for my Lamborghini template) is limiting the contrast throughout this template.
I’ve talked before about the benefits of contrast in presentation slides (especially in a vibrant automotive PowerPoint template), so I should have listened to my own advice here and tried to brighten things up on the interior slides. Oh well. Lesson learned for the next one.
That large 3d Mercedes Benz logo on the cover slide was something I built and rendered a few years ago, and I always thought that it would work well as the core part of a slide deck like this. This same chrome logo is replicated on all pages, though it is smaller on the interior slides so that that it doesn’t get in the way of the content.
If you would like to use this powerpoint deck, but feel as I do that it’s a bit too dark and dull, you can export the interior slide background image into your favorite image editing program and and lighten it up as much as you want. An even easier option would be to just add transparency to the image right in PowerPoint, but the downside to doing it this way is that you’ll lose some of the contrast in the small Mercedes logo in the bottom right hand corner. That might not be a bad thing actually – after all, your content is what should be the focus of attention on your slides. But the designer in me (who likes rich graphics) would prefer to keep that logo as contrasty as possible.
I might create another version of this powerpoint deck that is lighter and more fitting with the Mercedes Benz brand language (if I can find the time), so stay tuned for that. And if you’ve got any other ideas for a good automotive PowerPoint template, please let me know in the comment section below. Perhaps I’ll be able to squeeze it in…